Enterprise Holdings Senior Sponsorship Marketing Specialist in St. Louis, Missouri
Equal Opportunity Employer/Disability/Veterans
Enterprise Holdings’ Corporate Marketing and Communications (MarCom) department has an exciting opportunity for a Senior Sponsorship Marketing Specialist. This person will play a key role in the daily coordination, communication, management and delivery of sponsor related assets. This role involves working with our Operating Groups, various teams internally and external business partners and agencies. This position will have exceptional, proven client service skills, along with organizational, and project management skills to support Enterprise Holdings' business and marketing objectives via sponsorship activities at local, regional and national levels.
This position is located at our Corporate Headquarters in Clayton, MO.
Outline and manage activation assets for each partnership (sport, music and entertainment), including but not limited to select aspects of media, content, hospitality, on-site, etc.
Independently manage and prioritize sponsorship requests from our operating groups and from corporate senior management on a variety of marketing needs:
Consult and present recommendations for the best approach to meet objectives
Manage solution execution from beginning to end, including efforts by agency and/or in-house team ensuring requests/projects are completed on time and within budget
Work with venues to identify and develop local point-of-sale signage promotions/opportunities
Ensure all requests/projects are brand and legally compliant, and in line with brand sponsorship objectives
Provide technical knowledge regarding the implementation and tracking of programs through Adobe Analytics. Analyze and report program and partner performance; provide recommendations and results for optimization.
Act as key liaison between brand and each partner for creative development and approvals
Work with Director/Manager to assist with co-branded marketing opportunities
Manage and assist in the fulfillment of ticket and hospitality assets for partnerships
Represent company at partner meetings and/or events when needed
Serve as a subject matter expert in sponsorship (sports, music, entertainment) and support EHI and internal business/marketing teams in that area.
Maintain up-to-date knowledge on sponsorship landscape, culture and emerging technologies
Bachelor’s Degree required (degree in Marketing, Sports Management or Communications preferred)
5+ years of related marketing experience required (preferably in sports or music marketing)
The following experience is preferred:
Sponsorship management, including negotiation
Music, including talent, agents and negotiation
Social and digital content, and creative development
Willingness to travel up to 15% required (including weekends)
Intermediate level proficiency or above in Microsoft Word, Excel and PowerPoint required
Knowledge of Adobe Analytics preferred
Valid Driver's License with no alcohol or drug related event within the last 5 years and no more than 3 moving violations and/or at-fault accidents within the last 3 years
Must be authorized to work in the United States and not require work authorization sponsorship by our company for this position now or in the future
Competency Based Qualifications:
Excellent project management skills and strict attention to detail is imperative
Ability to define opportunities and/or problems, collect and analyze data, establish facts and make valid conclusions
Exceptional verbal and written communications skills
In-depth level of knowledge about sports; it’s not just a matter of knowing the rules of the sport, but understanding the history, attitudes, and environment of players and fans
Must be able to use good judgment and work independently in a multi-task position within a team-based environment with solid time-management and organization skills
Ability to maintain confidential information
Ability to work with internal teams to ensure contractual elements are fulfilled including broadcast, digital/social media, as well as creative executions
Ability to work in a fast paced, cross-functional environment that is constantly evolving
Requisition Number: 2017-227061
Street 2: St. Louis
External Company URL: www.erac.com