Polaris Industries District Sales Manager (Cincinnati or Columbus OH) in United States

Req No. 9938BR

Title District Sales Manager (Cincinnati or Columbus OH)

Job Category Sales

Job Description


Develops and maintains a strong retail dealer network to meet and exceed corporate and district sales objectives for retail growth, increasing market share and upgrading the dealer network while projecting a professional image on behalf of Polaris. Successfully sells in products and programs to help achieve retail goals.


  • Conducts regularly business meetings with dealers to ensure wholesale goals, retail sales goals and product stocking goals are met.

  • Develops, coordinates, and conducts sell-in presentations for new/existing products, events, programs

  • Assists dealers in establishing wholesale and retail goals, creating market demand within their territories, selling in proper stocking of product, and developing and implementing retail sales plans

  • Drives dealer profitability; encourages dealers to participate in all service schools, programs and sales training opportunities

  • Assists dealers in showroom set-up, including wall merchandising and display of machines

  • Sell-in and monitors Polaris branding requirements.

  • Assists in planning & set-up and participates in marketing shows, dealer shows, exhibits and displays

  • Identifies and prioritizes open points; conducts market output analysis and selects markets.

  • Identifies business improvement opportunities and sells into dealers.

  • Manages administrative reporting and analysis needed by management to monitor district performance.

  • Promotes financially stable dealer network and responds to dealer needs

  • Reports problems, status, and attitudes of dealer network to management

  • Determines and manages dealer profiles

  • Conducts product demos for prospective customers and dealers

  • Evaluates and ranks multiple prospects in the dealer selection process, makes recommendations to management

  • Understands and utilizes IS and tools and assists dealers with utilization of the dealer extranet website


  • Bachelor’s degree in related field preferred (Business, Marketing)

  • 3-5 years field sales and retail sales or dealership experience with proven track record preferred

  • 3-5 years sales administration, distribution and customer service experience preferred

  • An understanding, appreciation and passion for Polaris product preferred

  • Knowledge of a distribution network strategy

  • Must possess highly effective influence and relationship-building skills, excellent at customer service

  • Proficient in all MS Office software suite

  • Demonstrated ability to communicate effectively, both verbally and in writing

  • Entrepreneurial, independent, self-starter

  • Analytical and sales oriented – able to craft a strategic sell-in based on demonstrated profitability and productivity measures

  • Mechanical aptitude, hands-on – willing to roll up sleeves

  • Flexible, comfortable with ambiguity

  • Multi-tasker, can manage competing priorities


Extensive travel within territory - up to 80%. Some travel to remote locations and corporate functions may be required. Home office environment with support from corporate location. Reports to Regional Sales Manager.

Location US - Field Sales

Status Full-Time

Education Requirements 4 year degree or higher

Years of Experience Required 3 years experience

About Polaris Recognized as the leader in the powersports industry, Polaris Industries is a fast growing, innovative, global organization. The people here at Polaris don’t just create products — they are part of a lifestyle. It’s the passion & execution of those people and their ideas that inspires the innovation that runs through everything we do.

Polaris Industries Inc. (NYSE: PII) is a global powersports leader that has been fueling the passion of riders, workers and outdoor enthusiasts for more than 60 years. With annual 2016 sales of $4.5 billion, Polaris’ innovative, high-quality product line-up includes the RANGER®, RZR® and Polaris GENERAL™ side-by-side off-road vehicles; the Sportsman® and Polaris ACE® all-terrain off-road vehicles; Indian Motorcycle® midsize and heavyweight motorcycles; Slingshot® moto-roadsters; and Polaris RMK®, INDY®, Switchback® and RUSH® snowmobiles. Polaris enhances the riding experience with parts, garments and accessories, along with a growing aftermarket portfolio, including Transamerican Auto Parts. Polaris’ presence in adjacent markets globally include military and commercial off-road vehicles, quadricycles, and electric vehicles. Proudly headquartered in Minnesota, Polaris serves more than 100 countries across the globe. Visit www.polaris.com for more information.

Polaris prides itself on recognizing and developing top talent to take its people and company to the next level. Competitive salary, generous benefits and a comprehensive relocation plan are just a few components of the total compensation package offered at Polaris. Are you ready to join a company where you will work hard and play hard, and be rewarded for your performance?

Polaris is an Equal Opportunity Employer.